What’s Best for Your Web Copy? Widgets or Pages?

• by Dan Bailey

Many small businesses today are ditching their Web 1.0 static websites in favor of content management system (CMS) sites, such as WordPress websites (in fact I’m building three such websites for customers now). The functionality and widget capabilities in WordPress are attractive – yet they can often go overboard! Here’s what I would recommend for gauging when and how it’s appropriate to use a widget versus web page content display options: