Social Media Marketing

LinkedIn Profile Planning

Over 90% of recruiters rely on LinkedIn (according to the Society of Human Resource Management). LinkedIn is a “rolodex” of your contacts, but it’s much more. Like with most social media, freshness and relevance of content are very important in LinkedIn. And you want to make sure you’ve written and/or researched a list of keywords

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More Easy Things YOU Can do to Improve SEO for Your Online Membership & Social Media Profiles

I previously wrote a blog post on “Free, Easy Things YOU Can do to Improve SEO for Your Online Membership and Social Media Profiles”. Here are some more free, easy things to add to that list: Links. An important element of SEO is links – both inbound and outbound – and if you think strategically,

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Free, Easy Things YOU Can do to Improve SEO for Your Online Membership and Social Media Profiles

Online membership directory listings. Did you know there are free, easy things you can do as an individual for your own online self-promotion and SEO? For starters, a big piece of the puzzle is online content – as much of it as you can strategically put up – Google loves it. And most individuals are

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10 Tips for YouTube Video SEO

Want to know how best to optimize your videos for YouTube? Here are 10 tips: Make sure you integrate a primary keyword phrase into the title and description. How many words to write in your video description in YouTube? Well, 500-700 words is a lot – if you can do that much then great! (I’ve

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Networking across generational gaps

It has occurred to me that in today’s tech world, there are many people my age (Gen. X) or older trying to navigate the tech business world & get jobs or business surrounded by younger workers. In all comparisons, to be realistic, there are pros & cons. So to be clear this blog post is

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