Google

Managing Reviews, & Google’s New Directions

A few weeks ago I was lucky enough to be moderator on a panel with the Atlanta Interactive Marketing Association Search Marketing SIG, of which I am chair, titled: Managing Reviews, & Google’s New Directions. Here are highlights from that panel discussion:   Today Google reviews are easier to post than before – because Google has

Read More...

What Factors most help SEO?

People often ask me what the biggest things that help SEO are. These are my observations at this point in time: Much content (optimized pages, a lot of SEO copy per page, blogs, videos – but even new/small websites need to be setup properly for search engine recognition) Lack of errors/spam (these days, spam bots

Read More...

Twitter & Google

Many people know that Tweets come up in Google! Which can help your brand-name SEO and overall digital footprint. So, here’s direction that should help with getting your Twitter account to come up in Google:   – When you Tweet with links, use Twitter’s URL shortener instead of another.   – You should follow as

Read More...

On Press Releases & Google

Something that has come up a lot in my world recently regarding SEO has been questions about whether or not Google likes company press releases. For example, the question & my answer below… The Question: I wanted to ask your opinion about using PR distribution for SEO purposes. I know that Google has cracked down

Read More...

Event on 2015 Trends in Digital Advertising

I’m looking forward to heading up an AiMA panel discussion on January 22 in Atlanta on the topic of Predictions for Paid – Digital Advertising. Prominent speakers will shed great light on things to know for the new year in PPC and display ads. As Chair for the Atlanta Interactive Marketing Association Search Engine Marketing

Read More...