Web_consumer_behavior

Networking across generational gaps

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It has occurred to me that in today’s tech world, there are many people my age (Gen. X) or older trying to navigate the tech business world & get jobs or business surrounded by younger workers. In all comparisons, to be realistic, there are pros & cons. So to be clear this blog post is

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Social Media: Good or Bad for Society?

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These days we’re seeing more and more about the use of social media. Is it that bad? What were the positives again? For example – I’ve certainly read, like many people, about how Facebook causes insecurity by individuals seeing often only the positive highlights of other peoples’ lives & attempting to compare themselves to the

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Should I buy that .net domain?

I recently had a client reach out to me, asking me if they should follow up on buying a proposed domain name (.net), from their domain name hosting provider (in this case Earthlink), to add to their existing, primary .com domain. It’s a basic, but a good and recurring question for businesses. So what to

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Thoughts on Sports Branding

When I was a kid I was ball boy for a high school football team. I enjoyed it. Part of why I enjoyed it was because my mother, who forbade sugar, wasn’t around, and halftimes I could get a candy bar and soda. Because candy bars were rare in my life, my first time at

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SEO Keyword Analysis Proves Demand!

You can tell a lot from a good digital audit – particularly in SEO (search engine optimization) keyword analysis. I’m currently working on an SEO project for a B2B small business client, and the keyword analysis has proved intriguing results. My reports showed that there is very high search volume (for keywords surrounding my client’s niche industry and offerings) in a major city in the Pacific Northwest as well as a major city on the Southeast coast…

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