Highlights from Creative Xpo

    In January I was fortunate to be asked to speak on a panel at Fernbank Museum of Natural History, Atlanta, on Digital Networking & Careers for the Future. Here were questions and my thoughts for the panel: What are some digital media platforms that you use to help you manage your day to day operations?

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    Finding Your Job Role in the Digital Market

    Want to get into digital marketing, but you’re not sure what role is best for you? Digital marketing today has many niches. So what to focus in where you’ll thrive? You have to identify what your brain is – is it more analytic, coding or creative? More talkative or focused? Here are some tips to consider:

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    Traditional vs. Digital Marketing

    Last week I was lucky enough to give a presentation to the South Cobb Business Association on the differences of traditional marketing and digital marketing, what you need to know and why it’s important. Here’s an overview of those differences: Attributes of Traditional Marketing: – Traditional marketing focuses on brand – (because it’s not as

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