Copyright ©2024 · ZenFires Digital Marketing
One of the challenges for web marketing of a TV show, is how much devotion do you put toward the show, versus how much to the network? And by the network, what often means cross-promoting other shows? (Not to mention cross-promoting other TV networks owned by the same broadcast entity or group). Specifically when discussing
Read More...At last – social media seems to dawn on corporate America as critical mass adoption rather than a passing trend. But the ongoing questions remain: how to measure social media marketing impact, how to attach value to social media?
Read More...What’s the best way to create truly successful breakthrough promotions in this modern era of communications saturation? Most creative agencies and schools, from my observation, have focused on producing the most creative, and best technical executions, in standardized media platforms. So, there’s this old way, and then there’s a new way: What about applying creativity to invent new channels for one’s product? Such as the Honda Civic Musical Road project…
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Copyright ©2024 · ZenFires Digital Marketing