SocialMediaMarketing

A Semester in History…

• by Dan Bailey

This week I teach my last class for Georgia State University’s first Social Media Marketing course, which I researched, wrote the syllabus for, and began teaching this January. I have to say it’s been great – much fun and a feeling of accomplishment – hopefully for my students as much as myself. I structured the class largely around team projects with new, actual social media channels promoting major brands as student “brand fans”…