Copyright ©2024 · ZenFires Digital Marketing
I’ve caught a lot of buzz lately about search engines and local search marketing advances. The technology enablers for local search have really been growth in GPS and mobile. And the marketing benefits look great – especially for local brick-and-mortar retail…
Read More...For the most fruitful web analytics, I recommend identifying website measurement strategies for both brand awareness and sales-lead development (with conversion and retention). For growth in brand awareness, of course certain metrics can be very revealing, such as change in quantity of first-time unique visitors…
Read More...It’s truly amazing how many possibilities exist in Web analytics – and how the approaches and the technology behind them continuously grow. In fact, determining the best, baseline metrics for a site can be a daunting deliberation…
Read More...Here’s an interesting SpringWise.com article on top 10 business ideas: http://springwise.com/businessideas2010/. Reading between the lines, major trends groupings from these ideas include…
Read More...Online consumer behavior and personal information are obvious hot topics in marketing today. Interestingly, I read a lot about advertising possibilities to seek out and connect with specific consumer profiles. But how are marketers enabling customers to cut through the clutter and find what they’re really looking for online?
Read More...Copyright ©2024 · ZenFires Digital Marketing