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This Thursday I will be speaking in a panel at a SCAD Alumni Atlanta Chapter event on “Social Media and Self Marketing.” There’s a lot of potential in these topics (from one-to-one marketing and the “prosumer” to Web 2.0 technology capabilities) but here are some basics for discussion…
Read More...Last night’s big game had a few surprises. One of the biggest being Google’s “Parisian Love” ad. A well-done ad, it revealed clearly to me just how much of our lives now center around online search behavior…
Read More...It seems every marketer and Web strategist has a different opinion about what to focus on in SEO. A recent article wisely purports the need to choose specific keyword phrases for your site which are actually searched for on the Web. Likewise, test your competition’s search rankings on your desired keywords…
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