Copyright ©2024 · ZenFires Digital Marketing
Last night’s big game had a few surprises. One of the biggest being Google’s “Parisian Love” ad. A well-done ad, it revealed clearly to me just how much of our lives now center around online search behavior…
Read More...I’ve caught a lot of buzz lately about search engines and local search marketing advances. The technology enablers for local search have really been growth in GPS and mobile. And the marketing benefits look great – especially for local brick-and-mortar retail…
Read More...It’s no longer a surprise that traditional advertising and publishing models are quickly vanishing. Clearly, opportunity for creative disciplines must be found in other realms. So, how about temporary marketing trial-basis models?
Read More...For the most fruitful web analytics, I recommend identifying website measurement strategies for both brand awareness and sales-lead development (with conversion and retention). For growth in brand awareness, of course certain metrics can be very revealing, such as change in quantity of first-time unique visitors…
Read More...It’s truly amazing how many possibilities exist in Web analytics – and how the approaches and the technology behind them continuously grow. In fact, determining the best, baseline metrics for a site can be a daunting deliberation…
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Copyright ©2024 · ZenFires Digital Marketing