Copyright ©2024 · ZenFires Digital Marketing
You’ve heard the terms Web 2.0 & 3.0, but perhaps uncertain of exactly what they mean or what constitutes them? Here are some lists of technological inventions and components to attempt to clarify: Web 2.0 is the technological backbone and inception of the world of social media. It’s made up of: • Podcasts • Blogs
Read More...What are the primary factors for ranking a website highly in search engines in the year 2019? Based on research and personal experience, these are my forecasts: I. Canonicalization & Security of Domain (HTTPS) Canonicalization has to do with reconciling multiple website URLs with a final, single URL. In other words, HTTP://example.com, HTTPS://example.com, HTTP://www.example.com
Read More...A couple of weeks ago I was lucky to be a speaker at WordCamp Atlanta 2018. I spoke on advanced SEO topics. Namely, it’s critical to remember that Google today encourages a lot more than just setting up your website for basic search engine recognition and keywords integrated into copywriting. For example, Google talks about
Read More...Readers may not know – Keyword density represents the frequency of a keyword on a website page. While keyword ranking is about what keywords you are coming up for in Google and how high. FYI keyword density rarely correlates to valuable keyword ranking, particularly with long-tail, because keyword density is based on head terms you
Read More...
I recently had a client ask me about the viability of some third-party digital marketing automation software. I went to the website to read more about it, and the first thing it says is to “abandon your website & your email software,” etc. Usually when services say things like that it’s a big red flag
Read More...
Copyright ©2024 · ZenFires Digital Marketing