SEO/SEM

What’s the Hype on Web Local Search?

I’ve caught a lot of buzz lately about search engines and local search marketing advances. The technology enablers for local search have really been growth in GPS and mobile. And the marketing benefits look great – especially for local brick-and-mortar retail…

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Everyone Talks SEO; What are Simple Truths?

It seems every marketer and Web strategist has a different opinion about what to focus on in SEO. A recent article wisely purports the need to choose specific keyword phrases for your site which are actually searched for on the Web. Likewise, test your competition’s search rankings on your desired keywords…

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